Primary Keywords -
are the top most keywords selected after mutual consent with the client which are relevant to the website services / products being offered.
Secondary Keywords– These are the most relevant keywords revolving around the primary keywords. We will add these keywords from our end after doing the research and does not necessarily involve client consent.
Usability & Conversion Optimization – We will generate a report featuring the most important usability & conversion optimization factors. Includes suggestions to make the site more usable and conversion friendly thus increasing your business’ online leads.
HeatMap–We will generate a heatmap of your home page displaying which parts of your page users visit and click frequently. You get to know what's hot and what's not, so you can make changes accordingly to increase conversions.
ScrollMap - The scrollmap shows how far down the page people are scrolling and helps determine where visitors abandon the page. Now you'll know exactly where to add elements to hold a visitor's interest longer.
Overlay Report – With the overlay report, you will be able to see the number of clicks on each element of your web page.
Confetti - With confetti, you will be able to distinguish all the clicks you get on your site segmented by referral sources, search terms & more.
Follow Pinboards– We will follow other relevant Pinboards to get updates from related sources with a change that they’ll even follow yours.
User Testing Video - A user testing video with voice over talking about the errors / difficulties encountered while browsing your website from a layman’s perspective.